Portfolio
of work

Content creation for local woodworker WestwoodAU

01: The Bare Theory

CLEAN BEAUTY STORE

The Bare Theory founder Lauren worked with Jess in 2022 on the launch of her new clean beauty business in the heart of Perth. The Bare Theory offers a space for ethically sourced beauty products that contain honest ingredients and sustainable packaging. Lauren engaged the team for marketing strategy, social media, graphic design and PR.

We delivered an in-depth brand strategy, honing in on the key messaging that would attract Lauren’s key clientele. Following this, we developed organic & paid social media content, influencer management, graphic design (posters & flyers) and copywriting for PR.

Content creation

Poster:
Targeting local businesses

Instagram Reel:
Launch of store

Instagram reel:
Showcase new stocklist (Luk Beautifood)

PR: Copywriting & images for PerthisOK! feature.
Read the article HERE

02: Glosswood

NATURAL TIMBER MANUFACTURER

Glosswood applies bespoke timber finishes to a natural wood called Paulownia. This species is a sustainably grown and harvested plantation timber, which eliminates the need to cut down native slow-growth forests or use plastic man-made ‘wood look-alike’ products. In short, they’re doing great things in the construction space.

A broad range of marketing services have been completed for Glosswood, from the national marketing strategy to business card creation, and from assisting with photoshoots to designing product stickers. The marketing collateral produced for Glosswood has created a succinct and sophisticated brand persona that can be seen both online and offline.

Content creation

Graphic design:
Co-designed brochure for product range

Website maintenance:
Copywriting & imagery

03: HOM Yoga

YOGA STUDIO

Kate and Jess began working together 3 months prior to the launch of her new business, a light-filled and inviting yoga studio. An extensive marketing strategy was implemented prior to launch. A broad rang of services was offered including social media (paid & organic), email marketing, website maintenance, event management and all of the business’ graphic design (excluding logo design).

The launch day included a 30-person yoga class which immediately sold out, so a second class was announced and soon after was completely full with a waitlist. The overwhelming success of the studio launch can largely be put down to a strong marketing and social media strategy prior to the business launch followed by an ongoing strategy to retain students.

Content creation

Graphic design:
business signage

Website:
Layout design and copywriting

Event management:
Jess assistant-managed the business launch, including organic & paid social media, managing the ticketing system, email marketing & welcoming guests.

Media & Awards

Featured editorial pieces and awards

  • Editorial contribution (Client: The Bare Theory)

    Read more

  • Cowrote winning application for KPMG Nature Positive Challenge (Client: ULUU)

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